SMM Lead (iGaming)

🔧 Обов'язки

🟢 Develop and implement SMM & content distribution strategy across key projects
🟢 Launch and grow social media channels: Telegram, YouTube, TikTok, Instagram
🟢 Drive performance: follower growth, engagement, reach, CPM, ER
🟢 Coordinate content production: briefs, media plans, creatives
🟢 Coordinate and execute partner campaigns, media sponsorships, and branded content initiatives
🟢 Track analytics, test hypotheses, and iterate strategy based on performance
🟢 Build and manage your own team (as we scale)
🟢 Act as the go-to expert in social media within the company, supporting other units when needed

‼️ Вимоги

✔️Proven track record of launching and growing social channels in the iGaming/gambling niche
✔️Hands-on approach: you know how to execute, not just delegate
✔️Deep understanding of organic mechanics, user engagement, and retention
✔️Familiar with advertising restrictions and platform-specific rules in gambling
✔️Strong communication and collaboration skills — you know how to work cross-functionally
✔️Ability to develop and implement content strategies from scratch
✔️Experience running paid campaigns and optimizing budgets for maximum ROI
✔️Strategic thinker with a tactical mindset
✔️Self-starter with strong ownership
✔️Highly organized and structured
✔️Able to juggle multiple initiatives and move fast
✔️Communicative and confident in negotiations
✔️English В2-С1
➕Experience building and leading a team
➕Understanding of sports-related content and audience behavior is a strong advantage
➕Experience working with influencers and community management in the gambling sector
➕Familiarity with analytics tools (Telegram analytics, YouTube Studio, Looker Studio, Livedune. etc.)
➕Other languages

💰 ЗП

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💬 Коментар

🌶 We are an international brand and a team of experts in the iGaming niche. Just in 2024, we doubled our team, and now we are 300+ professionals from 21 countries.
This position offers great growth prospects and opportunities to showcase your professional skills.